Ad Script Generator

Ad scripts made easy

StudioBinder’s ad script generator helps you write scripts for commercials, radio, and video content. Write high-quality scripts that connect with your target audience.

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Docs

Draft documents

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Story Outline

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AV Script at a Glance

Complete AV Script Software

StudioBinder’s advertisement script generator includes everything needed to write and share ad scripts with your entire team. Whether it's a YouTube video ad, radio ad, or a commercial script, our platform streamlines the entire process.

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AV Script Structure

Add segments to your ad script

Our ad script generator features a multi-column format that can divide your script into multiple segments for easy reading. You can add dialogue, sound effects, camera setups and craft engaging video scripts or persuasive radio ads.

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TIming & Length

Keep ads on pace

Commercials, music videos and even radio spots have strict time constraints. With StudioBinder’s free ad script generator, you can track word counts to stay within the required runtime.

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Add Images

Add imagery to your ad script

Bring a visual element to your audio video script with images, storyboards or graphics. Our ad script generator allows you to map out the visuals to produce live-action content that resonates.

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AV Script Colors

Track progress with color codes

Each row on your AV ad script can be marked with a color to indicate the current status, whether it's been approved, requires a rewrite or put on hold. Our ad scripts generator will make sure your writing process is efficient with your entire team.

Layout Customization

Adapt the format to fit your project

You can customize the layout of the columns to include as little or as much information that's needed. Our ad script generator provides complete flexibility to fit your production needs.

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AV Script Collaboration

Share and refine your ad script

Collaboration is baked into the ad script creation process. You can securely share your script with your team, receive feedback and mark comments as resolved to finalize your script.

AV Script Template

Reuse your work as a template

If you're producing multiple ads that follow a similar structure or format, simply duplicate your script to use it as a template and modify as needed. That way you'll save more time and avoid writing from scratch every time.

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Explore Features

More AV script features

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Track Timing

Add word counts and run times which are tallied automatically.

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Front and Back Covers

Generate covers for your AV script that export with your PDFs.

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Autosave Settings

Select the autosave frequency between 20 sec. and 10 min.

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Scratchpad

A notepad and checklist for your inspirations, ideas & reminders.

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Generate PDF

Export PDFs with custom settings like layout, scenes, etc.

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Episodic Grouping

Create a series of scripts broken down into seasons.

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Header & Footer

Add custom header and/or footer to your exported AV script PDF.

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Watermarks

Add watermarks to your exported AV script PDF for extra security.

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Archive

Archive old AV scripts and restore them as needed.

AV Script Writing Demo

Take a peek inside

Explore StudioBinder’s ad script generator and create high-quality ad scripts for video projects.

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"StudioBinder places many of the tools you would need when managing a video production into one central place without the need of creating multiple excel, PDF & doc files. Information can be quickly updated, distributed & viewed minimizing any miscommunications."

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Editor, NewsShooter

Ad Script Generator FAQs

Ad script generator basics explained

How do you write a 30 second ad script?

30 seconds is not a lot of time, so you'll need to deliver the required information in a compelling way. Once you've got a concept, it's time to start writing. The most useful format for a 30-second ad script would be what's called an AV script (audio/visual script). Using StudioBinder's AV script template, you can track the word count and runtime to ensure that you won't exceed the 30-second time limit.

How much do ad script writers make?

Currently, the average salary for an ad script writer is anywhere between $50,000 and $100,000. This depends on your experience, portfolio, the profile of your clients, and whether this is a local, regional, or national campaign. 

Are script writers in demand?

Yes, even with the introduction of AI, script writers are still needed in every category and medium. Radio, TV, Film, Commercials — consider how much content is being produced every year in just these mediums and you'll understand just how many opportunities there are.

How to create a video ad script?

Video ads can be quite different but there are basic questions you can answer to help write any video ad script.

  1. What are you selling? Familiarize yourself with the product so that you can come up with interesting ways to frame the ad.
  2. Who is your audience? Will this be an online ad, will it air on TV, etc.? Knowing your target demographic will inform the content and shape of your ad.

How to generate script to video?

Generating script to video is much easier these days with the proliferation of AI image/video generators. All you need to do is prompt the AI with details and parameters of what the video should look like. Then copy/paste the script in and that's it. You may have to refine with more specific language to get exactly what you're after.

How long should a 1-minute script be?

If you're writing a screenplay, the average 1-minute script should be about one page. If you're using an AV script template like StudioBinder's, the word count and runtime can be auto-calculated to ensure that you hit your goal.

How long should a script be for a 30-second video?

A script for a 30-second video could be anywhere between a half page to a single page, depending on how much dialogue and/or action is included. Dialogue runs faster than action, typically, but you can use StudioBinder's AV script software to time out your script down to the second.

How to make an AV script in StudioBinder

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Open StudioBinder on your browser.

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Click on the AV Scripts tab on the project homepage.

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Press the "New AV Script" button, give it a title, and add a description.

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Select an AV script template or start from scratch.

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Populate your script with segment titles, audio/visual descriptions, images, banners, and more.

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Add duration for each row manually or by using the stopwatch for more accurate timing.

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Share your script digitally to get collaborator feedback or export a custom PDF.

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Customers

Trusted by the Best

Modernizing production workflows at renowned studios worldwide.

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BuzzFeed Uses StudioBinder's Video, TV & Film Production Management Software
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Explore Solutions

What else can StudioBinder do?

See all the ways we can improve your production workflow.

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Industry-standard scriptwriting software and note taking.




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Collaborate with department heads as you prepare for production

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Team collaboration

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Share docs & media


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Create, send, and track call sheets.


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