The barrage of successful film crowdfunding stories may lead many filmmakers to believe crowdfunding is easy money. The truth is that it requires the same level of research and prep a film production requires. In this post we’ll compare some of the best crowdfunding sites geared for film projects so you can identify the best fit.

A Guide to Crowdfunding Film/small businesses

First, do your research

Far in advance of actually creating a campaign for a crowdfunding film site, you and anyone else on your team should allocate a fair amount of time to researching the campaigns of films and creative projects that are similar to yours. This will really help narrow down the best crowdfunding sites.

  • Find projects of similar length and genre, both the smaller scale and larger scale versions.
  • Make note of campaign strategies and tools that could be replicated for your campaign.
  • Scrutinize the unsuccessful campaigns and identify pitfalls so you can avoid them.

Every campaign launched hopes to be successful, yet only a certain percent are: what makes the failed ones go wrong? Even when applying the best crowdfunding sites, the more prepared you are, the better your campaign will be. It's all about learning to navigate online fundraising right. 

Best crowdfunding sites

Then, identify your goal

After you decide which crowdfunding model will work best for you, it’s time to think about how much money you are going to raise. It’s difficult to give complete advice on this without understanding the specifics behind your project, but there are some universal considerations for a fundraising campaign.

  • How much capital will your project require? Create an idealized version, a bare-bones version, and a happy medium. Don’t forget to consider post-production expenses.
  • Figure out how much funding you, and/or your team, can contribute before the campaign.
  • Find a goal allows you to fulfill an ambitious yet still plausible interpretation of your project. Rewards based crowdfunding is worth considering.

A GUIDE TO CROWDFUNDING FILMS

The pros and cons of crowdfunding

Crowdfunding Films

Crowdfunding Success & Failure Rates · Best crowdfunding sites for startups

As you’re researching crowdfunding platforms, you’ll inevitably stumble across a number of popular services for personal fundraising. Each platform comes with its share of pros and cons regarding donor management. Here’s a breakdown to help you decide which crowdfunding film platform will serve your project best:

Crowdfunding Films

Best crowdfunding sites

1. Kickstarter

Far and away, Kickstarter is the most popular crowdfunding website of choice. It’s well established due to multiple celebrities who have run major campaigns, and it has a fantastically designed interface that allows for plenty of creativity. The types of crowdfunding they engage in are listed below. 

  • Kickstarter is all or nothing: if you do not reach your goal, you receive $0. If you do reach your goal the website takes a 5% cut – be sure to factor that into your budget.
  • The all-or-nothing factor may seem intimidating, but the result benefits both donors and creators. For donors, if you want to support a project, you want it to be what you’re signing up for: a $300 short film looks very different from a $30,000 short.
  • For creators, this assures you will only be making the project if you have the financial and community support for it.
  • Having the necessity to reach a goal can motivate the entire team to make it happen.
Crowdfunding Films

Best crowdfunding sites

2. IndieGoGo

If there’s a Coke vs. Pepsi rivalry in the crowdfunding film world, it would be Kickstarter vs. Indiegogo. The counter argument that Indiegogo brings is that you do not have to meet your goal in order to keep your raised amount of money. That may sound immediately appealing save for one caveat: the site takes 9% of your earnings if your goal isn’t met, but will only take 4% if it is. You'll have to think in terms of your own bank account for this one. 

  • If you meet your goal, you will save 1% more than you did on Kickstarter. Indiegogo therefore inspires creators to aim for loftier goals with the understanding that they don’t “need” to reach their goal.
  • Indiegogo makes for a more relaxed campaign, knowing that the goal isn’t as critical. This can be both a positive and a negative trait. Just don’t forget that 9% is a major cut of your hard earned crowdfunding.
  • Statistically, only 13% of Indiegogo projects are successful.
Crowdfunding Films

Best crowdfunding sites

3. Seed&Spark

A newer alternative that is designed specifically for film related projects is Seed&Spark. They're one of the best crowdfunding sites when it comes to being hands on with helping each project. They require every user to go through a greenlight process to make sure they have the means to make their projects successful and raise funds right.

  • The layout is in the same line as a wedding registry, where donors can give more specific donations for specific items.
  • Donors can give out units to help pay for a part of your project, such as camera, gear, catering, you name it.
  • They take 5% only if your campaign is successful.
  • Donors can include 5% extra to cover this charge! 
  • 84% of campaigns have been successful (source: Indiewire)


All that said, this one still does not have the brand recognition that the other two have. So, it is still very much worth your time to weigh your options depending on what may be best for your funding goal.

Crowdfunding Films

Best crowdfunding sites

4. Patreon

The popular fundraising site, Patreon is unique in this list. Rather than backing a one-off project, Patreon wants patrons to back the content creator as a sustainable form of income. The service has attracted many Youtubers and web series content creators who need a recurring source of revenue to support their ongoing work. So if you have an ongoing series or Youtube channel in the works, and are looking for recurring capital, check out Patreon to raise money over time.

  • Backers select how much they want to fund a creator on a monthly basis, and Patreon takes 5%. Note that there are additional credit card fees that range from 2-4%.
  • In exchange for the ongoing financial support, creators provide their backers with updates and exclusive “rewards” such as bonus content.
  • Creators are encouraged to galvanize support by creating goals so backers can see exactly where their capital is going.
Crowdfunding Films

Best crowdfunding sites

5. Slated

Slated is different than most crowdfunding platforms. According to their site, the platform attracts high net-worth investors and experienced industry professionals in their network.

  • Rather than creating campaigns with strict deadlines to raise a specific amount of capital, Slated requires you to create a profile for your project so their community of investors can discover your project. If potential investors like your project, the system encourages them to reach out to you personally. Here, investors find you.
  • Investors are recommended projects to fund based on their taste profiles. Investors can track and follow projects.
  • If the investor is not tracking you, you can also be ‘introduced’ via a mutual contact.
  • No funding is actually transacted though Slated. The goal is to create deeper relationships so the conversation can be taken offline where negotiations continue. 
  • Slated is intended for feature films with budgets of $500,000+ and documentaries with budgets from $250,000 to $2,000,000.
  • In order to become an investor, you need to be accredited by the SEC as an investor, referred by other members and be approved by the Slated team.
Best Crowdfunding Sites for Filmmakers

Best Crowdfunding Sites - Crowdfunding Cheatsheet

Up Next

Crowdfunding Films Part 2 — Prepping Your Campaign

Although we can’t cover every crowdfunding site in the world (there are 750+ and counting), these are some of the more popular choices geared towards crowdfunding video and film projects. Still, we can't account for the best crowdfunding sites for personal needs unique to your situation. Want to explore more crowdfunding sites? Check out this list of Global Top 100 Crowdfunding Sites. Here's to reaching your fundraising goal with the right platform. 

After you have identified which crowdfunding film site is the best fit for your project, make sure to read Crowdfunding Films: Part 2 — Prepping Your Campaign where we’ll cover budgeting, the art of the perk, shipping fulfillment, campaign updates, and more!

Up Next: Crowdfunding Films Part 2 — Prepping Your Campaign →
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5 Best Crowdfunding Sites for Filmmakers in 2026 1
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  • Denver, Colorado native. Passionate advocate for independent filmmaking and movie watching. Lover of writing and finding new experiences in all kind of places.

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