Development

What is Logos - Header Image - StudioBinder

The Logos Definition: The Best Logos Commercial Examples for Creatives

HomeEthosPathoslogosTelosKairos Want to get in your audience’s head? Whether you’re making a video, selling ...

What is Pathos - Header Image - StudioBinder

The Pathos Definition: Pathos Advertisement Examples and Aristotle Rhetoric

HomeEthosPathoslogosTelosKairos Want to stir your viewers’ emotions? Whether you’re shooting a commercial, planning a ...

12 Best Screenwriting Contests - Featured - StudioBinder

12 Best Screenwriting Contests You Need to Enter Now

I think we all can agree, screenwriting contests can be useful tools for both ...

What is Telos - Header Image - StudioBinder

What is Telos: The Ultimate Guide to Understand Telos for Video Marketing

HomeEthosPathoslogosTelosKairos Want to make more compelling videos? Whether you’re directing a commercial, launching an ...

Persuasive Advertising Techniques - Ethos Pathos Logos - On a Horse Tide Commercial - StudioBinder

Ethos, Pathos & Logos: Persuasive Advertising Techniques (2020)

HomeEthosPathoslogosTelosKairos Ethos, pathos and logos are techniques of persuasion that form the rhetorical triangle. ...

24 Best Pixar Shorts - Featured - StudioBinder-min

24 Best Pixar Shorts That You Need to Watch

Pixar shorts inspire imagination. They win awards. They deliver the goods. We’ve watched and ...