Making a short film can seem like an indomitable task. Most writers and directors struggle to get their productions off the ground, often because they lack the resources to get started. No need to worry though, we’re going to show you step-by-step how to make a short film with video guides and all the software… Continue reading How to Make a Short Film — 12 Steps from Idea to Finished Film
H ow do you make money on YouTube? It isn’t that easy and it can take years to build up your followers and to monetize the content you create. But there are some key steps you can take so that your channel can make money today. We’ve taken the time to break it down so you… Continue reading How to Make Money on YouTube [Complete Video Monetization Guide]
T he race is on to find the next creative digital advertising trends.Continue reading The Best Creative Digital Advertising Trends For 2021
Film and video productions are hectic! Having the right production management software sets the tone for how organized and efficient your shoot will be.Continue reading 6 Best Production Management Software for Video & Film (2021)
W hen brands tackle important issues, and use their massive reach to spread positivity, they create win-win content for their viewers. Making inspiring ads is no easy task. But if you start with a genuine message and a firm understanding of how advertising techniques work, you can naturally stir up emotional responses from your audience.… Continue reading The Most Inspiring Ads For 2021 That Every Agency Should See
You’ve heard stories about studios paying millions of dollars for scripts. Probably prompting the deserved question, “How much do screenwriters make?” Today, we’re going to take a look at the events that got the spec market to where it is today. But we’ve got the insider’s perspective, and we’ve done the research. You’ll leave this… Continue reading Screenwriter Salary: How Much Do Screenwriters Really Make in 2021
HomeEthosPathoslogosTelosKairos Ethos, pathos and logos are techniques of persuasion that form the rhetorical triangle. A compelling argument, sales pitch, speech, or commercial ideally uses elements of all three strategies. We’ll show you how to employ each of the techniques and present some awesome examples along the way.Continue reading Ethos, Pathos & Logos: Persuasive Advertising Techniques… Continue reading Ethos, Pathos & Logos: Persuasive Advertising Techniques (2021)
I think we all can agree, screenwriting contests can be useful tools for both new writers and those with experience under their belts. They’re excellent ways to get noticed, but some of the contests out there can’t take you as far as some others. So what are the best screenwriting contests to enter? Continue reading 14… Continue reading 14 Best Screenwriting Contests You Need to Enter Now
HomeEthosPathoslogosTelosKairos w ho couldn’t use a little more power in their powers of persuasion? Whether you’re a video advertiser, MBA student, or high school sophomore trying out for the debate team, you need to know how to win over your audience.Continue reading What is Ethos? The Best Advertising and Commercial Examples that Define Ethos
Every story ever created started with one thing: an idea. Now, how that idea is developed and brought to life changes from person to person because everyone’s “process” is different. We’re going to use StudioBinder to brainstorm an idea for a script and show you how the application features will help in the process. Why… Continue reading How to Brainstorm an Idea in StudioBinder
Production assistants are integral to a shoot whether it’s for a film, TV show, music video, or commercial, but it’s hard to learn an entry-level job when you can’t get your foot in the door. You may be looking to book your first PA gig, or you’ve already had a few production assistant jobs but… Continue reading Production Assistant Job Description & Duties: A Producer’s Guide
If you want to know how to pitch a TV show, preparation is key. The common assumption is that the pitch process is all about “selling it in the room.” It’s not. In the words of Sun Tzu, “every battle is won or lost before it is ever fought.” You have to sell it long… Continue reading How to Pitch a TV Show Like a Pro [Free Pitch Template]
Crewing up for a film shoot can mean hiring for quite a few different positions. Luckily, there are tons of talented members of the film and television industry, at every level, waiting to work with you.Continue reading How to Find and Hire the Best Film Crew: The Definitive Guide
Choosing to work with Hollywood’s unions is a major decision for any filmmaker or producer. There are pros and cons to joining or not joining. The choices you make at the start could have far-reaching consequences for your film. If you make the wrong decision, you may find yourself in unchartered waters. Your crew members may… Continue reading Ultimate Guide to Working with Unions: Grieved and Flipped
HomeEthosPathoslogosTelosKairos Want to get in your audience’s head? Whether you’re making a video, selling a product, or giving a speech, you need to know how to win over the crowd with common sense — to make them think. And one of the most successful ways to achieve this is with something Aristotle called “logos.” Sounds like… Continue reading The Logos Definition: The Best Logos Commercial Examples for Creatives
HomeEthosPathoslogosTelosKairos Want to stir your viewers’ emotions? Whether you’re shooting a commercial, planning a pitch, or training your sales team, you need to know how to connect where it counts. Make the audience feel it. Okay, sounds good, but how? Aristotle’s got you covered. In the fourth century B.C., the ancient Greek philosopher posited three… Continue reading The Pathos Definition: Pathos Advertisement Examples and Aristotle Rhetoric
Every time I finish a film, I always hear this question: “What are your next short film ideas?” Whenever I hear it, my brow furrows, my palms start to sweat, and I squeeze out an apologetic shrug. Continue reading Finding the Best Short Film Ideas that Level Up Your Career
HomeEthosPathoslogosTelosKairos Want to make more compelling videos? Whether you’re directing a commercial, launching an ad campaign, or developing branded content, you need a clear purpose. You also have to appreciate that viewers approach your content with goals of their own. Meeting in the middle is where marketing and advertising magic happens.Continue reading What is Telos:… Continue reading What is Telos: The Ultimate Guide to Understand Telos for Video Marketing
YouTube has over a billion users worldwide. So it’s essential to make a YouTube channel if you want to build a following. But with so many video formats out there, it can be a struggle to know which YouTube video idea is best for your brand. Well struggle no more! We’ve assembled a list of the… Continue reading 161 Creative YouTube Video Ideas to Try [with FREE Channel Ideas List]
You’ve got a great idea for a montage. But what does it look like on the page? Figuring out how to write a montage in a script the “right” way is a common concern. There isn’t one definitive way to write a montage. You have plenty of industry-standard options. We’ll cover all of them in this… Continue reading How to Write a Montage in a Script — Formatting For Various Locations
Pixar shorts inspire imagination. They win awards. They deliver the goods. We’ve watched and compiled the best 21 Pixar short films right here, from the first Pixar movie to the most recent. They’re sure to entertain, trigger creativity, and — for filmmakers — spark short film ideas of your own. Storytellers, take heed: there’s a… Continue reading 24 Best Pixar Shorts That You Need to Watch
Casting websites have forever changed the production process. It used to be that the aspiring actor, with their trusty headshot in tow, would make the rounds to casting offices, not quite sure what to expect. Thanks to the wonders of technology, actors now have an abundance of online resources to find legitimate casting opportunities. Here’s a look… Continue reading The 8 Best Free Casting Websites
I f there’s one thing writers will agree on, it’s that character development is super critical to writing a winning script.Continue reading Character Development: Write Stronger Characters [with FREE Worksheet]
Kickstarter has helped plenty of filmmakers outside of Zach Braff bring their projects to life. It’s proved to be a great way for independent filmmakers to raise funds when other avenues may be closed off. If you think you might want to start a campaign for your own movie, then you need to look at… Continue reading 6 Successful Kickstarter Film Projects & How They Did It
We all know every story starts at the beginning, right? But what’s the thing that truly starts every story? The answer is the inciting incident. It’s a critical element to all narratives. This is true if you’re writing a half-hour sitcom, an epic action movie, or a small rom-com set in your apartment.Continue reading 15… Continue reading 15 Best Inciting Incident Examples for Screenwriters and Directors
