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Development
15 Best Inciting Incident Examples for Screenwriters and Directors
We all know every story starts at the beginning, right? But what’s the thing ...
The Kuleshov Effect Explained (and How Spielberg Subverts it)
Movies and television are incredible because they can transport us into a world of ...
The Clapperboard Explained — How to Use a Film Slate
The humble film slate, scuffed and scratched and tossed casually aside between setups, is ...
How to Write a Fight Scene in a Screenplay: John Wick Fight Scenes
You want to learn how to write a fight scene in a screenplay, but ...
The Kairos Definition: Understanding Kairos Rhetoric & Kairos Meaning
Want to make more persuasive videos? Whether you’re producing a commercial, launching a campaign, ...
Ethos, Pathos & Logos: Persuasive Advertising Techniques of 2019
Ethos, pathos and logos are techniques of persuasion that form the rhetorical triangle. A ...
How to Write a Film Treatment (FREE Film Treatment Template)
If you have a great concept for a film, odds are you want to ...
What Does a PA Do? Production Assistant Job Descriptions & Duties
Production assistants are integral to a shoot whether it’s for a film, TV show, ...
How to Pitch a Video Concept that Wins Over Clients
Video concepts are only as good as how you pitch them. Your video agency ...
The Pathos Definition: Pathos Advertisement Examples and Aristotle Rhetoric
Want to stir your viewers’ emotions? Whether you’re shooting a commercial, planning a pitch, ...
