Commercials Archives

Producing

What is a Creative Director — Job Description & Duties Explained

Advertising EssentialsOpen menu What is Pathos What is Logos What is Telos What is Kairos What is Ethos Ethos, Pathos & Logos What is an EPK What is a Creative Director What is Branded Content What is a Creative Brief How to AdvertiseOpen menu How to Pitch a TV Show Like a Pro How Does… Continue reading What is a Creative Director — Job Description & Duties Explained

Kela Parker December 26, 2021

Directing

8 Ways To Make Your Spec Commercial Stand Out [with Spec Ad Examples]

Want to make a commercial for flaming hot cheetos starring Jim Carrey as The Mask? Maybe that’s just me. But if you’re trying to break into commercial directing, you’re going to need a great spec ad under your belt and in your reel. With countless other filmmakers putting out spec commercials to get noticed, it’s more… Continue reading 8 Ways To Make Your Spec Commercial Stand Out [with Spec Ad Examples]

AJ Unitas January 26, 2020