Movies have the Oscars, Music has the Grammys, and Sports have the ESPYs. Commercials have the Clios. Winning a Clio is a huge honor for a brand and an agency, and every marketing guru wants one.Continue reading The Filmmaker’s Guide to The Clio Advertising Awards
Creative agencies know that multiple campaigns hit at once. When producing advertising and marketing videos at the highest levels, nothing can slip through the cracks.Continue reading How Creative Advertising Agency Poolhouse Produces Video Content
Creating a shot list is an invaluable tool for your video production, but unexpected obstacles can arise on your film set at any time.Continue reading Shot Listing Like a Pro: When Do You Create a Shot List?
There are billions of videos on YouTube right now. If you're a content creator, it can be hard to get noticed! But if you carefully apply smart branding strategies, you can stand out of the pack and build a base. It's easier than you may think. Today we're going to go over ten brand strategies to help your video content rise above the rest.Continue reading 9 Video Branding Strategies to Get More Followers Right Now
Are you a runner and gunner? If so, this is for you:We teamed up with adventurer and filmmaker Matt Komo, to find out how he keeps his projects organized while on the move.Continue reading Made in StudioBinder: How Lifestyle Filmmaker Matt Komo Shot Lists
I think we can all agree that making a movie is hard work. Throw a few bumps in the road and it can get hectic. That’s where having a flexible shooting schedule comes in handy. Today we’re going to go over one of the most insane movie productions ever, The Revenant, and show you how a flexible shooting schedule can help you tame even the wildest production! Continue reading The Revenant Movie: A Shooting Schedule Nightmare
When you get to a certain level in the film and television industry, certain things start to become standard. If you're new to set, or a seasoned vet, you want to make sure you conduct yourself in the way expected. Today we're going to talk to Brent, from Sharegrid, about how and why a professional cinematographer shot list their shoots. Continue reading How ShareGrid Creates a Music Video Shot List [Shot List Example]
It’s incredibly hard to make any movie, but a perfect movie? That’s nearly impossible without a great set of script notes. Today we'll learn how script notes catapulted Back to the Future into theaters and changed history forever. Travel with us as we talk about casting, rewrites, and the development process.Hop in! Where we’re going, we don’t need roads!Continue reading How Script Notes Can Improve Your Screenplay [With Example]
Plot structure is the most critical thing about a movie.Plot structure is what keeps your script, and movie, compelling. It keeps your audiences entertained. It keeps any reader reading.Continue reading Plot Structure Tools to Help You Master the Art of Dramatic Writing
If you’re a producer, you likely pay close attention when noteworthy film festivals post their schedules. Among other things, you’re probably looking for the best up-and-coming directors for your own project slate.Continue reading The Best Up-and-Coming Directors Every Producer Needs to Know