The Most Inspiring Ads That Every Agency Should See

When brands tackle important issues, and use their massive reach to spread positivity, they create win-win content for their viewers. Making inspiring ads is no easy task.But if you start with a genuine message and a firm understanding of how advertising techniques work, you can naturally stir up emotional responses from your audience.In today’s post, we’ll look at some stunning and recent inspiring ads. We’ll focus on why their techniques delivered such inspirational advertisements.Continue reading The Most Inspiring Ads That Every Agency Should See

What is Development Hell — Where Projects Go to Die

  Perhaps you’ve just heard about a new movie in the works with your favorite director– you immediately make a mental note of excitement, quietly counting down the days until it hits theaters, but then a year almost passes and… there’s no movie to be found. What happened? Where’d the movie go? And was there even going to be a movie in the first place? This is an experience often described as, “development hell,” a nebulous purgatory that happens to projects that have been announced but may or may not have actually been pushed into production. It’s a process that…

What is a Pilot Episode — Definition, Script Examples & History

What is a pilot episode? It is impossible to overstate just how vital a good pilot is within the television industry. In this post, we will explain what a pilot episode is, where it got that name, how a pilot gets made, and how it becomes a show. We will finish up by looking at a couple of examples of noteworthy pilots.Continue reading What is a Pilot Episode — Definition, Script Examples & History

How to Brainstorm an Idea in StudioBinder

Every story ever created started with one thing: an idea. Now, how that idea is developed and brought to life changes from person to person because everyone’s “process” is different. So, why am I telling you this? Well, the hope is that by showing you one of my processes and how StudioBinder’s project features fit into that process, you can then in turn customize your project to fit your process. Come along as I develop an idea for a script using project features. Continue reading How to Brainstorm an Idea in StudioBinder

Ultimate Guide to Working with Unions: Grieved and Flipped

Choosing to work with Hollywood’s unions is a major decision for any filmmaker or producer. There are pros and cons to joining or not joining. The choices you make at the start could have far-reaching consequences for your film.If you make the wrong decision, you may find yourself in unchartered waters. Your crew members may start to dictate demands of their union. I have been on both sides of this and believe unions are a necessary part of filmmaking, so it is critical to understand how they operate.Continue reading Ultimate Guide to Working with Unions: Grieved and Flipped

24 Best Pixar Shorts That You Need to Watch

  Pixar shorts inspire imagination. They win awards. They deliver the goods. We’ve watched and compiled the best 21 Pixar short films right here, from the first Pixar movie to the most recent. They’re sure to entertain, trigger creativity, and — for filmmakers — spark short film ideas of your own. Storytellers, take heed: there’s a lot to learn on this list of animated short films. Continue reading 24 Best Pixar Shorts That You Need to Watch

The 8 Best Free Casting Websites

Casting websites have forever changed the production process. It used to be that the aspiring actor, with their trusty headshot in tow, would make the rounds to casting offices, not quite sure what to expect.Thanks to the wonders of technology, actors now have an abundance of online resources to find legitimate casting opportunities.Here’s a look at some of the best free casting websites out there.Continue reading The 8 Best Free Casting Websites