Movies have the Oscars, Music has the Grammys, and Sports have the ESPYs. Commercials have the Clios. Winning a Clio is a huge honor for a brand and an agency, and every marketing guru wants one.Continue reading The Filmmaker’s Guide to The Clio Advertising Awards
There are billions of videos on YouTube right now. If you're a content creator, it can be hard to get noticed! But if you carefully apply smart branding strategies, you can stand out of the pack and build a base. It's easier than you may think. Today we're going to go over ten brand strategies to help your video content rise above the rest.Continue reading 9 Video Branding Strategies to Get More Followers Right Now
Mark Twain once said, “Humor is mankind’s greatest blessing.”Continue reading A Complete Guide To The Funniest Commercials
So you want to know how to make a commercial for your brand. Maybe you know what idea you want but are unsure of how to best concept and shoot it.Continue reading How to Make a Commercial by Mastering Persuasive Ads in 5 Steps
T he phrase branded content has been tossed around in recent years with many people scratching their heads as to what it is. Branded content uses the elements of storytelling to integrate a company’s message into a marketing campaign. It seems simple, but this effective technique can reach your audience’s hearts in a way even the most well-crafted ad never could. Here’s everything you need to know about branded content -- including branded content examples and how to use it for your own brands! Continue reading How To Create a Successful Branded Content Campaign [with Branded Content Examples]
Adam Lisagor never wanted to be in front of the camera. To this day, he’s a little surprised his clients request that he be in front of the camera for their digital marketing.Continue reading How to Develop Your Brand: An Interview with Sandwich Video
You need a killer creative brief in order to get new clients. But figuring out what to say and how much is often as tricky as producing your final product. In this post, we break down what to include, what to leave out, and give you the best creative brief template download.Continue reading The Best Creative Brief Template For Video Agencies [Free Download]
