W ith more than one billion people actively using Facebook, it's hard to justify not using Facebook video ads as a platform to reach consumers and expand brand awareness. Using Facebook video ads increases the value of your marketing by scores. But how often do you scroll through Facebook and immediately move on when a video ad pops up? Probably all of the time. So how do you make Facebook video ads that work? Let’s jump in Continue reading How and Why To Make Facebook Video Ads That Work
Task Management SoftwareTask ForceNext-level task management within the world’s leading video, TV & film production management software. Explore PlanExplore all the features in the Plan solution ContactsContact management TasksTeam collaboration CalendarsProduction timelines Media LibraryShare docs and media Browse all solutions ➜ Task Management at a GlanceManage tasks across all projectsStudioBinder’s built-in task management software makes it easy to track your team's progress every step of the way, eliminating the need to juggle third-party project management software.Task Board OrganizationTask boards for any projectCreate task boards for single projects, project groups, general workflow, or anything you want to track, all in one…
Here are the results from last weekend's box office. Did you see any of these films? Thumbs up or thumbs down? This post is updated every Monday at 12:00pm PT.Continue reading Weekend at the Box Office
Since 2016, Instagram has launched their business profiles. These have dedicated features like contact buttons and call-to-actions buttons just for company profiles. But more importantly, they allow you to advertise. Instagram Promotions are newer than ads, and way less of a commitment than an entire campaign. But are they worth it? Well let’s see what they are and learn from those who have actually launched one. Continue reading Instagram Promotion — How Does It Work and Is It Worth It?
Scheduling your film shoot is one of the very first steps in making your project come to life. But in order to schedule, it is our job to figure out how long it will all take – from the length of individual days to the length of the entire project. There is a way to approach scheduling that will help ensure that the work you do isn’t in vain. Let’s take a look at a few tips and rules for estimating your prep and shoot times that you want to know for your next project. Let’s put some scheduling tips…
W hat were the best super bowl commercials this year? Not just the good ones, but the best ones. From the halftime show to shouting at your friend for not buying the right guacamole, the Super Bowl is an American tradition that brings in 112.3 million viewers this year. But in many cases, as recent polls suggest, it’s the Super Bowl commercials that unite viewers around the screen of their choice. Continue reading The Best Super Bowl Commercials: What Creatives Can Learn
Why do I always see the same GIF over and over again. You know the one. It’s Michael Jackson, from his “Thriller” music video, eating popcorn in a movie theatre. According to Know Your Meme, it was popularized in 2007 and serves as a humorous signal to internet trolls. But what's so appealing about the Michael Jackson Popcorn GIF? Continue reading The Michael Jackson Popcorn GIF
Production call sheets are arguably the backbone of a well-run film production. They provide all the crucial information everyone needs to know before they show up on set. Without a call sheet, it is exponentially more difficult to maintain professionalism, organization, and efficiency during your shoot. Let’s look at what call sheets do, why they're important, and what you need to know to make one.Continue reading How to Make a Production Call Sheet From Start to Finish
Production scheduling can be a tedious process that can quickly become overwhelming. But it doesn’t have to be that way. Creating a strong scene breakdown expedites and clarifies the scheduling process. We’ll look at how to make a scene breakdown, how it factors into scheduling, and why it’s so important.Scene Breakdowns ExplainedWhat is a Scene Breakdown?A script breakdown is made to kick off pre-production.So you've got your script in hand and your pre-production team ready for action. Don’t freak out: you just need to organize what you need for each scene. This is called a scene breakdown (or “script breakdown”…
AV Script Writing SoftwareStress-Free AVAV script writing software for all creatives, built into the world’s leading TV & film production management solution. Explore WriteExplore all the features in the Write solution ScreenwritingIndustry-formatted scripts AV ScriptsTwo-column scripting DocsShared production notes Story OutlineMap out your plot Browse all solutions ➜ AV Script at a GlanceComplete AV Script SoftwareStudioBinder’s AV script writing software has everything a creative needs to plan and collaborate. Whether you’re making a music video or documentary, developing a marketing campaign, or scripting a commercial.AV Script StructureBreak your script into segmentsStudioBinder keeps your AV script organized. Segments are a great…
