The Different Types of Camera Lenses for Video and Photography
Finding the right lens for your camera can vastly improve your images and overall production, but learning what you need to know about video and photo camera lenses can be…
The Rule of Six: How to Edit Effectively with Walter Murch’s Eye Trace
Directors and cinematographers shoot with purpose, as they match their technical shot choices with the intended tone or emotion of the story. Of course, they’re not the only ones making…
Directing Styles Explained: The Genius of David Fincher Movies
If you’re familiar with David Fincher movies, you know they focus on serial killers, robbers, brawlers, and murderers alike. You might also know that he has a reputation for being…
The Filmmaker’s Guide to The Clio Advertising Awards
Movies have the Oscars, Music has the Grammys, and Sports have the ESPYs. Commercials have the Clios. Winning a Clio is a huge honor for a brand and an agency,…
How to Post Videos on Twitter [5 Essential Tips]
By now, everyone knows that it’s critical for every brand to have a social media presence. Learning to post videos to Twitter is essential for successful media presence. Continue Reading
Eye Level Shots: Creative Examples of Camera Angles & Shots
Most filmmakers understand the cinematic power of a shot with an extreme angle, but what happens when you use standard composition and natural camera level for your shot selections? Continue…
What is Telos: The Ultimate Guide to Understand Telos for Video Marketing
Want to make more compelling videos? Whether you’re directing a commercial, launching an ad campaign, or developing branded content, you need a clear purpose. You also have to appreciate that…
The Kairos Definition: Understanding Kairos Rhetoric & Kairos Meaning
Want to make more persuasive videos? Whether you’re producing a commercial, launching a campaign, or developing content strategy, you need to know how to win over your audience. How? It…
How to Shoot The Best Car Chase Scene [Mad Max: Fury Road Example]
Car chase scenes are fantastic, but they are probably one of the most difficult things to capture. Even if you end up with a relatively successful experience on set, how…
Make a YouTube Web Series to Get Noticed as a Filmmaker
We’ve noticed a shift in content throughout the digital age. Filmmakers spend years studying traditional filmmaking only to find that some viewers now prefer web-based content over traditional film and…
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