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What is Chiasmus — Definition, Examples, and Uses

Repetition and rhythm can make mundane ideas have tremendous impact. A great example of this done in a very specific way is chaismus. While its use has been traced back to ancient texts, including the Bible and works of classical Greek and Latin authors, its formal identification and naming as a distinct rhetorical device occurred… Continue reading What is Chiasmus — Definition, Examples, and Uses

Kyle DeGuzman

What is the Rhetorical Triangle — Definition & Case Study

Is there any better feeling than winning an argument? Fortunately, Aristotle gave us the key to doing just that millennia ago. The Greek philosopher laid out three key components to persuading an audience that continue to be relevant today. So what is the rhetorical triangle? And how can you use it?Continue reading What is the… Continue reading What is the Rhetorical Triangle — Definition & Case Study

Rex Provost

What is Logos — Definition and Examples in Advertising

Advertising EssentialsOpen menu What is Pathos What is Logos What is Telos What is Kairos What is Ethos Ethos, Pathos & Logos What is an EPK What is a Creative Director What is Branded Content What is a Creative Brief How to AdvertiseOpen menu How to Pitch a TV Show Like a Pro How Does… Continue reading What is Logos — Definition and Examples in Advertising

StudioBinder

Social Media and Digital Communications for Successful Short Films

ProcessOpen menu How to Make a Short Film How to Write a Short Without Dialogue Short Film Schedule Tips Write a Short That Gets Noticed Making a Short Film How to Storyboard a Short Film Phases of Short Film Pre-Production Ari Aster Short Films How Whiplash Went From a Short to a Feature ResourcesOpen menu… Continue reading Social Media and Digital Communications for Successful Short Films

Arnon Shorr

How To Create a Successful Branded Content Campaign [with Branded Content Examples]

Advertising EssentialsOpen menu What is Pathos What is Logos What is Telos What is Kairos What is Ethos Ethos, Pathos & Logos What is an EPK What is a Creative Director What is Branded Content What is a Creative Brief How to AdvertiseOpen menu How to Pitch a TV Show Like a Pro How Does… Continue reading How To Create a Successful Branded Content Campaign [with Branded Content Examples]

Matt Vasiliauskas